If you’re a songwriter, you’ve probably had the experience of pitching your music at some point. Maybe you pitched your music in order to get signed to a publishing deal. Or maybe you’re still out there trying. But as a songwriter, you probably also know that the pitching never really ends. As long as there are songs being written, there is pitching to be done.
And pitching your music is an especially important aspect of being a songwriter if you’re interested in having it placed in film or television. At some point, you’ll find yourself pitching to publishers, music supervisors or other decision makers. In fact, unless you’re outsourcing it, it will be a big part of what you do.
In my last post, I started giving you some tips about the Do’s and Don’ts of pitching your music. If you missed it, you can read it here.
Here are five more Do’s and Don’ts for songwriters pitching their music.
Do: Figure out the ownership and writer splits before you start pitching and make sure you have all the permissions you need.
Don’t: Risk losing your placement by not having all the permissions you need.
Do: Have instrumental versions of your songs. Music supervisors often ask for these.
Don’t: Wait until you’re asked for instrumental versions. If you don’t have them up front, you’re reducing your chances of getting your song placed.
Do: Have a home on the web where a music supervisor will be able to find out more about you. A website also gives you a place to post your songs (or clips of your songs), so that music supervisors can find it.
Don’t: Be nowhere to be found. If a music supervisor wants to know more about you, but can’t, you might lose your placement. Plus, having no web presence looks unprofessional.
Do: Use social media to promote your music. A music supervisor may want to see that you have a following or even see your demographic.
Don’t: Be invisible. Music supervisors can’t gauge your following if you’re not on social media.
Do: Register your songs, distribute them to sales and streaming sites, do your meta-tagging and collect your royalties. Getting paid is good.
Don’t: Don’t assume the money will find its way to you automatically without you doing the administrative work.
So there are some tips to get you started on pitching your music. If you missed my previous post, read it here for more tips on pitching your music.
And here’s a handy infographic to help guide you through the pitching process. Print it out and keep it by your desk or share it on Facebook or Twitter to help you remember.